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ResourcesResearch IntegrityCoca-Cola responds to claims of ‘tobacco-style deception’ tactics – The NewDaily (Alana Mitchelson | April 2017)

Australasian Human Research Ethics Consultancy Services Pty Ltd (AHRECS)

Coca-Cola responds to claims of ‘tobacco-style deception’ tactics – The NewDaily (Alana Mitchelson | April 2017)

Published/Released on May 07, 2017 | Posted by Admin on June 14, 2017 / , , , , ,
 


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A scathing report has compared Coca-Cola’s undisclosed funding of health-related research and conferences to the deceptive tactics used by the tobacco industry between the 1950s and 1990s.

This story could serve as a case study in professional development for researchers on conflicts of interest and research funding. It raises questions for institutional policies, and suggest the need for better disclosures in conference papers to attendees and disclosures in research outputs.

The investigation, published in the British Medical Journal, has revealed that Coca-Cola covertly funded a series of obesity conferences in the United States aimed at pushing its own corporate agenda – “favourable press coverage of sugar sweetened drinks”.
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In one example, a CNN reporter who attended the conference later produced a story proposing that lack of exercise was the cause of obesity, rather than consumption of sugary soft drinks.
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